Having a strong, engaging brand will set your new business apart and help you attract and retain customers. Branding is just as important to small firms and start-ups as it is to large, well-established businesses.
Great logos are recognisable in the blink of an eye. A great logo should make a lasting impression, it should identify a brand and make it stand out. Your logo is the personality of your business. What does your logo say about you? Trusted and conservative? Fun and creative? A logo designed well can help drive customer interest and sales from your selected demographic. How is your logo representing your business?